{"id":39,"date":"2026-06-10T04:05:10","date_gmt":"2026-06-10T04:05:10","guid":{"rendered":"https:\/\/fable.hirebetternerds.co\/?page_id=39"},"modified":"2026-06-10T04:07:18","modified_gmt":"2026-06-10T04:07:18","slug":"mens-treatments","status":"publish","type":"page","link":"https:\/\/fable.hirebetternerds.co\/?page_id=39","title":{"rendered":"Men&#8217;s Aesthetic Treatments in Northwest Indiana"},"content":{"rendered":"<style id=\"lakeshore-inline\">\/*\nTheme Name: Lakeshore Aesthetics\nDescription: Custom Sonic-built theme for Lakeshore Aesthetics \u2014 medical spa, Northwest Indiana. Understated luxury: clinical, warm, honest.\nVersion: 1.0.0\nAuthor: Sonic 777\nText Domain: lakeshore\n*\/<\/p>\n<p>\/* ==========================================================================\n   1. DESIGN TOKENS\n   ========================================================================== *\/\n:root {\n  --c-evergreen: #1E3D34;\n  --c-pine: #122620;\n  --c-bronze: #B08D57;\n  --c-bronze-dark: #94743F;\n  --c-champagne: #E8DCC8;\n  --c-ivory: #FAF7F2;\n  --c-white: #FFFFFF;\n  --c-text: #4A5550;\n  --c-fog: #9AA39E;\n  --c-line: #E7E1D6;\n  --c-success: #3E7A5E;\n  --c-danger: #A65046;<\/p>\n<p>  --font-display: \"Fraunces\", Georgia, serif;\n  --font-body: \"Inter\", -apple-system, BlinkMacSystemFont, \"Segoe UI\", sans-serif;<\/p>\n<p>  --fs-h1: clamp(2.1rem, 5.5vw, 3.6rem);\n  --fs-h2: clamp(1.6rem, 3.5vw, 2.4rem);\n  --fs-h3: clamp(1.2rem, 2.2vw, 1.5rem);\n  --fs-body: clamp(1rem, 1.1vw, 1.0625rem);\n  --fs-small: 0.875rem;\n  --fs-eyebrow: 0.6875rem;<\/p>\n<p>  --space-section: clamp(3.5rem, 9vw, 7rem);\n  --gap: clamp(1.25rem, 3vw, 2rem);\n  --radius: 6px;\n  --radius-lg: 12px;\n  --shadow-soft: 0 10px 40px -12px rgba(18, 38, 32, 0.14);\n  --container: 1160px;\n}<\/p>\n<p>\/* ==========================================================================\n   2. RESPONSIVE FOUNDATION (mobile-first; breakpoints 768px \/ 1100px)\n   ========================================================================== *\/\n*, *::before, *::after { box-sizing: border-box; }\nhtml { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }\nbody {\n  margin: 0;\n  font-family: var(--font-body);\n  font-size: var(--fs-body);\n  line-height: 1.65;\n  color: var(--c-text);\n  background: var(--c-ivory);\n  overflow-x: clip;\n}\nimg, svg, video { max-width: 100%; height: auto; display: block; }\n.container { width: min(100% - 2.5rem, var(--container)); margin-inline: auto; }\n.container--narrow { width: min(100% - 2.5rem, 820px); margin-inline: auto; }<\/p>\n<p>.grid-2, .grid-3, .grid-4 { display: grid; grid-template-columns: 1fr; gap: var(--gap); }\n@media (min-width: 768px) {\n  .grid-2 { grid-template-columns: repeat(2, 1fr); }\n  .grid-3 { grid-template-columns: repeat(3, 1fr); }\n  .grid-4 { grid-template-columns: repeat(2, 1fr); }\n}\n@media (min-width: 1100px) {\n  .grid-4 { grid-template-columns: repeat(4, 1fr); }\n}<\/p>\n<p>\/* ==========================================================================\n   3. TYPOGRAPHY\n   ========================================================================== *\/\nh1, h2, h3, h4 {\n  font-family: var(--font-display);\n  font-weight: 500;\n  color: var(--c-evergreen);\n  line-height: 1.15;\n  margin: 0 0 0.6em;\n  letter-spacing: -0.01em;\n}\nh1 { font-size: var(--fs-h1); }\nh2 { font-size: var(--fs-h2); }\nh3 { font-size: var(--fs-h3); }\np { margin: 0 0 1.2em; }\na { color: var(--c-evergreen); text-decoration-color: var(--c-bronze); text-underline-offset: 3px; }\na:hover { color: var(--c-bronze-dark); }<\/p>\n<p>.eyebrow {\n  display: inline-block;\n  font-family: var(--font-body);\n  font-size: var(--fs-eyebrow);\n  font-weight: 600;\n  letter-spacing: 0.18em;\n  text-transform: uppercase;\n  color: var(--c-bronze-dark);\n  margin-bottom: 1rem;\n}\n.lead { font-size: clamp(1.0625rem, 1.4vw, 1.25rem); color: var(--c-text); }\n.text-center { text-align: center; }<\/p>\n<p>\/* ==========================================================================\n   4. BUTTONS\n   ========================================================================== *\/\n.btn, .btn-primary, .btn-ghost, .btn-light,\na.btn, a.btn-primary, a.btn-ghost, a.btn-light {\n  display: inline-block;\n  font-family: var(--font-body);\n  font-size: 0.9375rem;\n  font-weight: 600;\n  letter-spacing: 0.02em;\n  padding: 0.95rem 2rem;\n  min-height: 44px;\n  border-radius: var(--radius);\n  text-decoration: none;\n  transition: all 0.22s ease;\n  cursor: pointer;\n  border: 1px solid transparent;\n  text-align: center;\n}\n.btn-primary, a.btn-primary { background: var(--c-bronze); color: var(--c-white); }\n.btn-primary:hover, a.btn-primary:hover { background: var(--c-bronze-dark); color: var(--c-white); transform: translateY(-1px); }\n.btn-ghost, a.btn-ghost { background: transparent; color: var(--c-evergreen); border-color: var(--c-evergreen); }\n.btn-ghost:hover, a.btn-ghost:hover { background: var(--c-evergreen); color: var(--c-ivory); }\n.btn-light, a.btn-light { background: var(--c-ivory); color: var(--c-evergreen); }\n.btn-light:hover, a.btn-light:hover { background: var(--c-champagne); color: var(--c-pine); }<\/p>\n<p>\/* ==========================================================================\n   5. HEADER \/ NAV\n   ========================================================================== *\/\n.site-header {\n  position: sticky; top: 0; z-index: 100;\n  background: rgba(250, 247, 242, 0.92);\n  backdrop-filter: blur(12px);\n  border-bottom: 1px solid var(--c-line);\n}\n.site-header__inner {\n  display: flex; align-items: center; justify-content: space-between;\n  gap: 1.5rem; padding: 0.9rem 0;\n}\n.site-logo { font-family: var(--font-display); font-size: 1.35rem; font-weight: 600; color: var(--c-evergreen); text-decoration: none; line-height: 1.1; }\n.site-logo span { display: block; font-family: var(--font-body); font-size: 0.625rem; font-weight: 600; letter-spacing: 0.22em; text-transform: uppercase; color: var(--c-bronze-dark); margin-top: 2px; }\n.site-logo-img { height: 56px; width: auto; display: block; mix-blend-mode: multiply; }\n@media (min-width: 768px) { .site-logo-img { height: 64px; } }<\/p>\n<p>.main-nav { display: none; }\n.main-nav ul { list-style: none; display: flex; gap: 1.75rem; margin: 0; padding: 0; }\n.main-nav a { font-size: 0.9rem; font-weight: 500; text-decoration: none; color: var(--c-evergreen); }\n.main-nav a:hover { color: var(--c-bronze-dark); }\n.site-header a.header-cta { display: none; }<\/p>\n<p>.nav-toggle {\n  display: inline-flex; flex-direction: column; justify-content: center; gap: 5px;\n  width: 44px; height: 44px; padding: 10px;\n  background: none; border: 1px solid var(--c-line); border-radius: var(--radius); cursor: pointer;\n}\n.nav-toggle span { display: block; height: 2px; width: 100%; background: var(--c-evergreen); transition: transform 0.2s ease, opacity 0.2s ease; }\n.nav-toggle[aria-expanded=\"true\"] span:nth-child(1) { transform: translateY(7px) rotate(45deg); }\n.nav-toggle[aria-expanded=\"true\"] span:nth-child(2) { opacity: 0; }\n.nav-toggle[aria-expanded=\"true\"] span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }<\/p>\n<p>.mobile-nav { display: none; border-top: 1px solid var(--c-line); background: var(--c-ivory); }\n.mobile-nav.is-open { display: block; }\n.mobile-nav ul { list-style: none; margin: 0; padding: 0.5rem 0 1rem; }\n.mobile-nav a { display: block; padding: 0.8rem 0; font-size: 1.05rem; font-weight: 500; text-decoration: none; color: var(--c-evergreen); border-bottom: 1px solid var(--c-line); }\n.mobile-nav .btn-primary { margin-top: 1rem; display: block; }<\/p>\n<p>.header-phone { display: none; }\n@media (min-width: 1100px) {\n  .main-nav { display: block; }\n  .site-header a.header-cta { display: inline-block; padding: 0.7rem 1.4rem; }\n  .header-phone { display: inline-block; font-weight: 600; font-size: 0.9375rem; text-decoration: none; color: var(--c-evergreen); white-space: nowrap; }\n  .header-phone:hover { color: var(--c-bronze-dark); }\n  .nav-toggle, .mobile-nav { display: none !important; }\n}<\/p>\n<p>\/* ==========================================================================\n   6. SECTIONS \/ SONIC BOOM ARCHITECTURE\n   ========================================================================== *\/\n.section { padding-block: var(--space-section); }\n.section--white { background: var(--c-white); }\n.section--champagne { background: var(--c-champagne); }\n.section--dark { background: var(--c-pine); }\n.section--dark h1, .section--dark h2, .section--dark h3 { color: var(--c-ivory); }\n.section--dark p, .section--dark li { color: rgba(250, 247, 242, 0.82); }\n.section--dark .eyebrow { color: var(--c-champagne); }<\/p>\n<p>.section-head { max-width: 680px; margin: 0 auto 3rem; text-align: center; }<\/p>\n<p>\/* Hero *\/\n.hero { position: relative; isolation: isolate; padding-block: clamp(4.5rem, 12vw, 9rem); background: var(--c-pine); overflow: hidden; }\n.hero__media { position: absolute; inset: 0; z-index: -2; }\n.hero__media img { width: 100%; height: 100%; object-fit: cover; }\n.hero__scrim { position: absolute; inset: 0; z-index: -1; background: linear-gradient(100deg, rgba(18,38,32,0.88) 0%, rgba(18,38,32,0.55) 55%, rgba(18,38,32,0.18) 100%); }\n.hero__content { max-width: 640px; }\n.hero h1 { color: var(--c-ivory); }\n.hero .lead { color: rgba(250, 247, 242, 0.88); }\n.hero__actions { display: flex; flex-wrap: wrap; gap: 1rem; margin-top: 2rem; }\n.hero__proof { display: flex; flex-wrap: wrap; gap: 1.5rem; margin-top: 2.5rem; padding-top: 1.75rem; border-top: 1px solid rgba(250,247,242,0.22); }\n.hero__proof div { font-size: var(--fs-small); color: rgba(250,247,242,0.85); }\n.hero__proof strong { display: block; font-family: var(--font-display); font-size: 1.4rem; color: var(--c-champagne); font-weight: 500; }<\/p>\n<p>\/* Trust bar *\/\n.trust-bar { background: var(--c-evergreen); padding-block: 1.1rem; }\n.trust-bar .container { display: flex; flex-wrap: wrap; justify-content: center; gap: 0.75rem 2.5rem; }\n.trust-bar span { font-size: 0.8125rem; font-weight: 500; letter-spacing: 0.04em; color: rgba(250,247,242,0.92); }<\/p>\n<p>\/* Cards *\/\n.card {\n  background: var(--c-white); border: 1px solid var(--c-line); border-radius: var(--radius-lg);\n  padding: 2rem 1.75rem; transition: box-shadow 0.25s ease, transform 0.25s ease;\n  display: flex; flex-direction: column;\n}\n.card:hover { box-shadow: var(--shadow-soft); transform: translateY(-3px); }\n.card h3 a { text-decoration: none; }\n.card .card__icon { width: 52px; height: 52px; margin-bottom: 1.25rem; color: var(--c-bronze-dark); }\n.card .card__icon svg { width: 100%; height: 100%; }\n.card__link { margin-top: auto; font-weight: 600; font-size: 0.9rem; text-decoration: none; color: var(--c-bronze-dark); }\n.card__link::after { content: \" \u2192\"; }\n.card--img { padding: 0; overflow: hidden; }\n.card--img img { width: 100%; aspect-ratio: 4 \/ 3; object-fit: cover; }\n.card--img .card__body { padding: 1.5rem 1.75rem 2rem; display: flex; flex-direction: column; flex: 1; }<\/p>\n<p>\/* Steps *\/\n.steps { counter-reset: step; }\n.step { position: relative; padding-left: 4.25rem; margin-bottom: 2.25rem; }\n.step::before {\n  counter-increment: step; content: counter(step, decimal-leading-zero);\n  position: absolute; left: 0; top: 0;\n  font-family: var(--font-display); font-size: 1.5rem; color: var(--c-bronze);\n  width: 3rem; height: 3rem; display: grid; place-items: center;\n  border: 1px solid var(--c-line); border-radius: 50%; background: var(--c-white);\n}<\/p>\n<p>\/* Testimonials *\/\n.quote-card { background: var(--c-white); border: 1px solid var(--c-line); border-radius: var(--radius-lg); padding: 2rem 1.75rem; }\n.quote-card blockquote { margin: 0 0 1.25rem; font-family: var(--font-display); font-size: 1.1rem; line-height: 1.5; color: var(--c-evergreen); }\n.quote-card cite { font-style: normal; font-size: var(--fs-small); color: var(--c-fog); }\n.quote-card cite strong { display: block; color: var(--c-text); }\n.stars { color: var(--c-bronze); letter-spacing: 2px; margin-bottom: 0.75rem; font-size: 0.9rem; }<\/p>\n<p>\/* Pricing table *\/\n.price-table { width: 100%; border-collapse: collapse; background: var(--c-white); border: 1px solid var(--c-line); border-radius: var(--radius-lg); overflow: hidden; }\n.price-table th, .price-table td { padding: 0.9rem 1.25rem; text-align: left; border-bottom: 1px solid var(--c-line); font-size: 0.9375rem; }\n.price-table th { background: var(--c-evergreen); color: var(--c-ivory); font-weight: 600; }\n.price-table tr:last-child td { border-bottom: none; }\n.price-table td:last-child { font-weight: 600; color: var(--c-evergreen); white-space: nowrap; }<\/p>\n<p>\/* FAQ *\/\n.faq-item { background: var(--c-white); border: 1px solid var(--c-line); border-radius: var(--radius); margin-bottom: 0.75rem; }\n.faq-item summary { cursor: pointer; padding: 1.1rem 1.4rem; font-weight: 600; color: var(--c-evergreen); list-style: none; position: relative; padding-right: 3rem; }\n.faq-item summary::-webkit-details-marker { display: none; }\n.faq-item summary::after { content: \"+\"; position: absolute; right: 1.4rem; top: 50%; transform: translateY(-50%); font-family: var(--font-display); font-size: 1.4rem; color: var(--c-bronze); }\n.faq-item[open] summary::after { content: \"\u2013\"; }\n.faq-item .faq-body { padding: 0 1.4rem 1.25rem; }<\/p>\n<p>\/* CTA band *\/\n.cta-band { background: var(--c-evergreen); border-radius: var(--radius-lg); padding: clamp(2.5rem, 6vw, 4.5rem); text-align: center; }\n.cta-band h2 { color: var(--c-ivory); }\n.cta-band p { color: rgba(250,247,242,0.85); max-width: 560px; margin-inline: auto; }\n.cta-band .hero__actions { justify-content: center; }<\/p>\n<p>\/* Split feature *\/\n.split { display: grid; grid-template-columns: 1fr; gap: var(--gap); align-items: center; }\n.split img { border-radius: var(--radius-lg); width: 100%; aspect-ratio: 4 \/ 3.2; object-fit: cover; }\n@media (min-width: 768px) { .split { grid-template-columns: 1fr 1fr; gap: clamp(2rem, 5vw, 4rem); } .split--flip > :first-child { order: 2; } }<\/p>\n<p>\/* Checklist *\/\n.checklist { list-style: none; padding: 0; margin: 0 0 1.5rem; }\n.checklist li { position: relative; padding-left: 2rem; margin-bottom: 0.7rem; }\n.checklist li::before { content: \"\u2713\"; position: absolute; left: 0; top: 0; color: var(--c-bronze-dark); font-weight: 700; }<\/p>\n<p>\/* Breadcrumbs *\/\n.breadcrumbs { font-size: 0.8125rem; color: var(--c-fog); padding: 1rem 0 0; }\n.breadcrumbs a { color: var(--c-fog); text-decoration: none; }\n.breadcrumbs a:hover { color: var(--c-bronze-dark); }<\/p>\n<p>\/* Page hero (interior pages) *\/\n.page-hero { background: var(--c-pine); padding-block: clamp(3rem, 8vw, 5.5rem); position: relative; isolation: isolate; overflow: hidden; }\n.page-hero h1 { color: var(--c-ivory); max-width: 720px; }\n.page-hero .lead { color: rgba(250,247,242,0.85); max-width: 640px; }\n.page-hero .hero__media, .page-hero .hero__scrim { display: block; }<\/p>\n<p>\/* ==========================================================================\n   7. FOOTER\n   ========================================================================== *\/\n.site-footer { background: var(--c-pine); color: rgba(250,247,242,0.78); padding: var(--space-section) 0 2rem; margin-top: 0; }\n.site-footer h4 { color: var(--c-champagne); font-size: 1rem; margin-bottom: 1rem; }\n.site-footer ul { list-style: none; margin: 0; padding: 0; }\n.site-footer li { margin-bottom: 0.55rem; }\n.site-footer a { color: rgba(250,247,242,0.78); text-decoration: none; font-size: 0.9rem; }\n.site-footer a:hover { color: var(--c-champagne); }\n.footer-grid { display: grid; grid-template-columns: 1fr; gap: 2.5rem; padding-bottom: 3rem; border-bottom: 1px solid rgba(250,247,242,0.14); }\n@media (min-width: 768px) { .footer-grid { grid-template-columns: 1.4fr 1fr 1fr 1fr; } }\n.footer-bottom { display: flex; flex-wrap: wrap; gap: 1rem; justify-content: space-between; padding-top: 1.5rem; font-size: 0.8125rem; color: rgba(250,247,242,0.5); }\n.footer-logo { font-family: var(--font-display); font-size: 1.3rem; color: var(--c-ivory); text-decoration: none; }\n.footer-disclaimer { font-size: 0.75rem; color: rgba(250,247,242,0.45); margin-top: 1rem; max-width: 420px; }<\/p>\n<p>\/* ==========================================================================\n   8. ELEMENTOR COMPAT + UTILITIES\n   ========================================================================== *\/\n.elementor-section, .elementor-container { max-width: 100%; }\n.elementor-widget-container h2 { margin-top: 0; }\n.icon-cap svg, .icon-cap img { max-width: 64px; max-height: 64px; }\n.hero .icon-decorative { max-width: 120px; }\n@media (min-width: 768px) { .hero .icon-decorative { max-width: 200px; } }<\/p>\n<p>\/* Sonic Boom: sticky mobile action bar *\/\n.boom-bar {\n  position: fixed; bottom: 0; left: 0; right: 0; z-index: 90;\n  display: flex; background: var(--c-pine);\n  padding-bottom: env(safe-area-inset-bottom);\n  box-shadow: 0 -6px 24px rgba(18, 38, 32, 0.22);\n}\n.boom-bar a {\n  flex: 1; text-align: center; padding: 0.95rem 0.5rem; min-height: 44px;\n  font-size: 0.9375rem; font-weight: 600; text-decoration: none; letter-spacing: 0.02em;\n}\n.boom-bar .boom-call { background: var(--c-pine); color: var(--c-ivory); }\n.boom-bar .boom-text { background: var(--c-evergreen); color: var(--c-ivory); }\n.boom-bar .boom-book { background: var(--c-bronze); color: var(--c-white); flex: 1.4; }\n@media (max-width: 1099px) { body { padding-bottom: 52px; } }\n@media (min-width: 1100px) { .boom-bar { display: none; } body { padding-bottom: 0; } }<\/p>\n<p>\/* Sonic Motion: scroll progress bar *\/\n.sonic-progress {\n  position: fixed; top: 0; left: 0; right: 0; height: 3px; z-index: 101;\n  background: linear-gradient(90deg, var(--c-bronze), var(--c-bronze-dark));\n  transform-origin: 0 50%; transform: scaleX(0); pointer-events: none;\n}\n@media (prefers-reduced-motion: reduce) { .sonic-progress { display: none; } }\n.hero, .page-hero { overflow: hidden; } \/* contain parallax scale *\/<\/p>\n<p>\/* Sonic Boom: multi-step form *\/\n.bf-form label { display: block; font-weight: 600; font-size: 0.9rem; color: var(--c-evergreen); margin-bottom: 1.1rem; }\n.bf-form input[type=\"text\"], .bf-form input[type=\"tel\"], .bf-form input[type=\"email\"], .bf-form select {\n  width: 100%; padding: 0.8rem 0.9rem; margin-top: 0.35rem;\n  font: inherit; color: var(--c-text);\n  border: 1px solid var(--c-line); border-radius: var(--radius); background: var(--c-white);\n}\n.bf-form input:focus, .bf-form select:focus { outline: 2px solid var(--c-bronze); outline-offset: 1px; border-color: var(--c-bronze); }\n.bf-form fieldset { border: none; padding: 0; margin: 0; }\n.bf-progress { display: flex; align-items: center; gap: 0.6rem; font-size: 0.8125rem; color: var(--c-fog); margin-bottom: 1.25rem; }\n.bf-progress .bf-dots { display: flex; gap: 5px; }\n.bf-progress .bf-dot { width: 26px; height: 4px; border-radius: 2px; background: var(--c-line); transition: background 0.25s ease; }\n.bf-progress .bf-dot.on { background: var(--c-bronze); }\n.bf-nav { display: flex; gap: 0.75rem; margin-top: 0.5rem; }\n.bf-check label { font-weight: 400; color: var(--c-text); }\n.bf-check input { width: auto; margin-right: 0.4rem; }<\/p>\n<p>\/* Sonic Boom: trust closer strip + hero risk reducer *\/\n.boom-closer { text-align: center; font-size: 0.875rem; color: var(--c-fog); letter-spacing: 0.01em; margin: 0 0 1.25rem; }\n.boom-closer strong { color: var(--c-evergreen); font-weight: 600; }\n.hero-note { font-size: 0.8125rem; color: rgba(250, 247, 242, 0.72); margin-top: 0.9rem; letter-spacing: 0.02em; }<\/p>\n<p>\/* Sonic Boom: outcome chip on quote cards *\/\n.quote-chip { display: inline-block; font-size: 0.75rem; font-weight: 600; color: var(--c-bronze-dark); background: var(--c-champagne); border-radius: 999px; padding: 0.25rem 0.75rem; margin-bottom: 0.85rem; }<\/p>\n<p>\/* Sonic Boom: reveal-on-scroll (JS adds classes; no-JS = fully visible) *\/\n@media (prefers-reduced-motion: no-preference) {\n  .boom-reveal { opacity: 0; transform: translateY(16px); transition: opacity 0.55s ease, transform 0.55s ease; }\n  .boom-reveal.is-in { opacity: 1; transform: none; }\n}<\/p>\n<p>.mt-0 { margin-top: 0; } .mb-0 { margin-bottom: 0; }\n.skip-link { position: absolute; left: -9999px; top: 0; background: var(--c-evergreen); color: #fff; padding: 0.75rem 1.25rem; z-index: 999; }\n.skip-link:focus { left: 0; }\n:focus-visible { outline: 2px solid var(--c-bronze); outline-offset: 2px; }\n<\/style>\n<header class=\"site-header\">\n<div class=\"container site-header__inner\"><a class=\"site-logo\" href=\"\/\"><img decoding=\"async\" class=\"site-logo-img\" src=\"https:\/\/fable.hirebetternerds.co\/wp-content\/uploads\/2026\/06\/logo-crop.png\" alt=\"Lakeshore Aesthetics \u2014 Medical Spa, Northwest Indiana\"><\/a><\/p>\n<nav class=\"main-nav\" aria-label=\"Primary\">\n<ul>\n<li><a href=\"\/?page_id=30\">Treatments<\/a><\/li>\n<li><a href=\"\/?page_id=40\">Pricing<\/a><\/li>\n<li><a href=\"\/?page_id=41\">About<\/a><\/li>\n<li><a href=\"\/?page_id=39\">For Men<\/a><\/li>\n<li><a href=\"\/?page_id=48\">Guides<\/a><\/li>\n<\/ul>\n<\/nav>\n<p><a class=\"header-phone\" href=\"tel:+12195550184\">(219) 555-0184<\/a><a class=\"btn-primary header-cta\" href=\"\/?page_id=42\">Book a Free Consultation<\/a><button class=\"nav-toggle\" aria-expanded=\"false\" aria-label=\"Menu\"><span><\/span><span><\/span><span><\/span><\/button><\/div>\n<nav class=\"mobile-nav container\" aria-label=\"Mobile\">\n<ul>\n<li><a href=\"\/?page_id=30\">Treatments<\/a><\/li>\n<li><a href=\"\/?page_id=40\">Pricing<\/a><\/li>\n<li><a href=\"\/?page_id=41\">About<\/a><\/li>\n<li><a href=\"\/?page_id=39\">For Men<\/a><\/li>\n<li><a href=\"\/?page_id=48\">Guides<\/a><\/li>\n<\/ul>\n<p><a class=\"btn-primary\" href=\"\/?page_id=42\">Book a Free Consultation<\/a><\/nav>\n<\/header>\n<section class=\"page-hero\">\n<div class=\"hero__media\"><img decoding=\"async\" src=\"https:\/\/fable.hirebetternerds.co\/wp-content\/uploads\/2026\/06\/svc-mens.png\" alt=\"Man in his forties in a henley talking comfortably with a male practitioner during a consultation at Lakeshore Aesthetics in Crown Point, Indiana\" loading=\"eager\"><\/div>\n<div class=\"hero__scrim\"><\/div>\n<div class=\"container\">\n<nav class=\"breadcrumbs\" aria-label=\"Breadcrumb\" style=\"color:rgba(250,247,242,0.6);\"><a href=\"\/\" style=\"color:rgba(250,247,242,0.6);\">Home<\/a> \/ <a href=\"\/?page_id=30\" style=\"color:rgba(250,247,242,0.6);\">Treatments<\/a> \/ For Men<\/nav>\n<p><span class=\"eyebrow\" style=\"color:var(--c-champagne);margin-top:1.5rem;\">For men \u00b7 About 1 in 5 of our clients \u00b7 MD-directed<\/span><\/p>\n<h1>Aesthetic treatments for men in Northwest Indiana<\/h1>\n<p class=\"lead\">Looking exhausted on every video call isn&#8217;t a personality trait \u2014 it&#8217;s a fixable thing. Straightforward treatments, published pricing, private rooms. Nobody will know. They&#8217;ll just think you slept.<\/p>\n<div class=\"hero__actions\"><a class=\"btn-primary\" href=\"\/?page_id=42\">Book a Free Consultation<\/a><a class=\"btn-light\" href=\"#pricing\">See Men&#8217;s Pricing<\/a><\/div>\n<\/div>\n<\/section>\n<section class=\"section\">\n<div class=\"container\">\n<div class=\"section-head\"><span class=\"eyebrow\">Why men come in<\/span><\/p>\n<h2>The three complaints we hear most<\/h2>\n<\/div>\n<div class=\"grid-2\">\n<div>\n<p>About one in five Lakeshore clients is a man. Steel-mill managers, trial attorneys, contractors, sales guys who live on camera \u2014 and more than a few whose wives booked the first appointment without asking. None of them walk in wanting to look different. They want to stop looking tired, beat-up, or older than the guy they report to.<\/p>\n<p>The plan is built the same way for everyone: a physician-directed assessment, conservative numbers, and the honest version of what will and won&#8217;t work. If a $30 drugstore retinol will do more for your skin than a $600 treatment, that&#8217;s exactly what we&#8217;ll tell you.<\/p>\n<\/div>\n<ul class=\"checklist\">\n<li>You look wiped out on video calls \u2014 even after a full night&#8217;s sleep \u2014 because your brow has settled into a permanent scowl<\/li>\n<li>Razor burn and ingrown hairs on your neck and back that have annoyed you since high school<\/li>\n<li>The pocket below the belt line that 5 a.m. workouts and clean eating refuse to touch<\/li>\n<li>Acne scarring from your twenties that never faded on its own<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"section section--white\">\n<div class=\"container\">\n<div class=\"section-head\"><span class=\"eyebrow\">What men book here<\/span><\/p>\n<h2>Five treatments, no spa fluff<\/h2>\n<p>Same medical team, same FDA-approved devices \u2014 the dosing and the goals are just calibrated for men.<\/p>\n<\/div>\n<div class=\"grid-3\">\n<div class=\"card\">\n<div class=\"card__icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 3.5l1.8 5.2 5.2 1.8-5.2 1.8L12 17.5l-1.8-5.2-5.2-1.8 5.2-1.8z\"\/><path d=\"M19 16.5v3M17.5 18h3\"\/><\/svg><\/div>\n<h3><a href=\"\/?page_id=31\">Brotox (Botox for men)<\/a><\/h3>\n<p>Same product, different math: men&#8217;s brow and forehead muscles are stronger, so a typical male dose runs 30\u201350 units where many women need 20\u201340. At $12 per unit, plan on $360\u2013$600 every three to four months. Dosed right, you keep every expression \u2014 you just lose the scowl.<\/p>\n<p><a class=\"card__link\" href=\"\/?page_id=31\">How Brotox works<\/a><\/div>\n<div class=\"card\">\n<div class=\"card__icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M5 3l14 9-7 2-2 7z\"\/><\/svg><\/div>\n<h3><a href=\"\/?page_id=34\">Laser hair removal \u2014 back, chest &amp; neck<\/a><\/h3>\n<p>Stop shaving your back the night before vacation. A full back runs from $249 per session or $1,245 for the six-session package; neck sessions end razor burn and ingrowns for good. Six visits, each about as uncomfortable as a snapped rubber band.<\/p>\n<p><a class=\"card__link\" href=\"\/?page_id=34\">Laser details &amp; areas<\/a><\/div>\n<div class=\"card\">\n<div class=\"card__icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M4 12h16M4 12a8 8 0 0 1 16 0M4 12a8 8 0 0 0 16 0\"\/><\/svg><\/div>\n<h3><a href=\"\/?page_id=37\">Body contouring<\/a><\/h3>\n<p>Cryolipolysis freezes the stubborn pocket below the navel that ignores your deadlift numbers. Abdomen plans run 2\u20134 applicators, $1,300\u2013$2,600 total. It is not a weight-loss tool \u2014 if there&#8217;s more than a pinch to work with, we&#8217;ll tell you straight and save you the money.<\/p>\n<p><a class=\"card__link\" href=\"\/?page_id=37\">Body contouring explained<\/a><\/div>\n<div class=\"card\">\n<div class=\"card__icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 3l5.4 6.2a7 7 0 1 1-10.8 0z\"\/><\/svg><\/div>\n<h3><a href=\"\/?page_id=38\">HydraFacial<\/a><\/h3>\n<p>Thirty-five minutes, $199, zero downtime, zero products to remember afterward. Deep-cleans the skin you&#8217;ve been washing with bar soap since 1998. Book it the week before headshots, a wedding, or a deposition.<\/p>\n<p><a class=\"card__link\" href=\"\/?page_id=38\">What a HydraFacial does<\/a><\/div>\n<div class=\"card\">\n<div class=\"card__icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M12 8v8M8 12h8\"\/><\/svg><\/div>\n<h3><a href=\"\/?page_id=35\">Microneedling for acne scars<\/a><\/h3>\n<p>The fix for scarring you&#8217;ve carried since your twenties. Classic sessions from $295, RF microneedling from $595, usually in a series of three. Expect a few days of looking mildly sunburned \u2014 most men schedule Friday afternoons and are presentable by Monday.<\/p>\n<p><a class=\"card__link\" href=\"\/?page_id=35\">Microneedling for scarring<\/a><\/div>\n<div class=\"card\">\n<div class=\"card__icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"4\" y=\"5\" width=\"16\" height=\"14\" rx=\"2\"\/><path d=\"M8 9h8M8 13h5\"\/><\/svg><\/div>\n<h3><a href=\"\/?page_id=40\">Every price, published<\/a><\/h3>\n<p>No &#8220;come in to find out what it costs.&#8221; Every treatment we offer has its price printed on this site, the same way it&#8217;ll appear on your written quote. Compare us against the Chicago clinics before you drive anywhere.<\/p>\n<p><a class=\"card__link\" href=\"\/?page_id=40\">See the full price list<\/a><\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"section\">\n<div class=\"container container--narrow\">\n<div class=\"section-head\"><span class=\"eyebrow\">The question behind the question<\/span><\/p>\n<h2>How discreet is it, really?<\/h2>\n<p>Most men don&#8217;t ask this out loud, so here&#8217;s the answer up front.<\/p>\n<\/div>\n<ul class=\"checklist\">\n<li><strong>Private treatment rooms only.<\/strong> No open floor, no row of chairs, no shared waiting room where you&#8217;ll run into your neighbor from Schererville.<\/li>\n<li><strong>First and last appointments of the day<\/strong> go to clients who ask \u2014 in before work or after the office clears out.<\/li>\n<li><strong>Pay by card or cash.<\/strong> No memberships to explain, no subscription hitting the joint account every month.<\/li>\n<li><strong>A male practitioner is available on request<\/strong> \u2014 plenty of men find the first conversation easier that way.<\/li>\n<\/ul>\n<p style=\"margin-top:1.5rem;\">And the results themselves are the most discreet part. Conservative dosing means the change reads as &#8220;slept eight hours&#8221; \u2014 not &#8220;had work done.&#8221; Nobody will know. They&#8217;ll just think you slept.<\/p>\n<\/div>\n<\/section>\n<section class=\"section section--white\" id=\"pricing\">\n<div class=\"container container--narrow\">\n<div class=\"section-head\"><span class=\"eyebrow\">Published pricing<\/span><\/p>\n<h2>What men typically spend here<\/h2>\n<p>Real numbers from our standard price list \u2014 the same ones on your written quote.<\/p>\n<\/div>\n<table class=\"price-table\">\n<tr>\n<th>Treatment<\/th>\n<th>Typical plan<\/th>\n<th>Price<\/th>\n<\/tr>\n<tr>\n<td>Brotox (Botox, $12\/unit)<\/td>\n<td>30\u201350 units, every 3\u20134 months<\/td>\n<td>$360\u2013$600<\/td>\n<\/tr>\n<tr>\n<td>Laser hair removal \u2014 full back<\/td>\n<td>6-session package<\/td>\n<td>$1,245 (or from $249\/session)<\/td>\n<\/tr>\n<tr>\n<td>Body contouring \u2014 abdomen<\/td>\n<td>2\u20134 applicators<\/td>\n<td>$1,300\u2013$2,600<\/td>\n<\/tr>\n<tr>\n<td>Signature HydraFacial<\/td>\n<td>Single 35-minute visit<\/td>\n<td>$199<\/td>\n<\/tr>\n<tr>\n<td>Consultation + written quote<\/td>\n<td>30 minutes, zero obligation<\/td>\n<td>Free<\/td>\n<\/tr>\n<\/table>\n<p style=\"margin-top:1.25rem;\">Full list \u2014 every treatment, every package \u2014 on our <a href=\"\/?page_id=40\">published pricing page<\/a>.<\/p>\n<\/div>\n<\/section>\n<section class=\"section\">\n<div class=\"container container--narrow\">\n<div class=\"section-head\"><span class=\"eyebrow\">Straight answers<\/span><\/p>\n<h2>Questions men actually ask<\/h2>\n<\/div>\n<details class=\"faq-item\">\n<summary>Will I look weird?<\/summary>\n<div class=\"faq-body\">\n<p>Not if it&#8217;s dosed for your face. The &#8220;shiny frozen forehead&#8221; look comes from over-treating \u2014 we under-treat on purpose and offer a free two-week follow-up to add a few units if you want more. Worst realistic outcome of conservative dosing: not enough happened. That&#8217;s correctable. The opposite isn&#8217;t.<\/p>\n<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>Does anyone actually do this? Like, men around here?<\/summary>\n<div class=\"faq-body\">\n<p>Roughly one in five of our clients is a man, and it&#8217;s the fastest-growing slice of the practice. Mill supervisors, attorneys, realtors, guys in sales who spend half their day on camera. You will not be the first man on our schedule this week \u2014 you probably won&#8217;t be the first one today.<\/p>\n<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>How long does an appointment take?<\/summary>\n<div class=\"faq-body\">\n<p>Brotox is about 20 minutes door to door \u2014 men book it on a lunch break. A HydraFacial runs about 35 minutes. Laser sessions for the back take 30\u201345 minutes. Body contouring is the long one: 35\u201360 minutes per applicator, and you can answer email the whole time.<\/p>\n<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>What if I hate it?<\/summary>\n<div class=\"faq-body\">\n<p>Botox isn&#8217;t permanent \u2014 it fades completely in three to four months, and conservative dosing means there&#8217;s rarely anything to hate. For everything else we start with the smallest sensible plan rather than the biggest package. And some of this isn&#8217;t for everyone: if you&#8217;re hoping contouring replaces weight loss, or expecting laser to work well on very light hair, we&#8217;ll tell you no before you spend a dollar.<\/p>\n<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>Why do men need more Botox units than women?<\/summary>\n<div class=\"faq-body\">\n<p>Muscle mass. The muscles that pull your brow into a scowl are simply bigger and stronger in most men, so relaxing them takes more product \u2014 typically 30\u201350 units versus 20\u201340. It&#8217;s why a &#8220;$199 Botox special&#8221; rarely means what a man thinks it means. We quote the real number up front.<\/p>\n<\/div>\n<\/details>\n<p class=\"boom-closer\">\u2713 <strong>Free consultation<\/strong> &nbsp;\u2713 <strong>Written plan &amp; exact price<\/strong> &nbsp;\u2713 <strong>Published pricing<\/strong> &nbsp;\u2713 <strong>Zero pressure \u2014 ever<\/strong><\/p>\n<div class=\"cta-band\" style=\"margin-top:3.5rem;\">\n<h2>Come in once. Decide after.<\/h2>\n<p>Free 30-minute consultation in Crown Point \u2014 written plan, exact pricing, zero pressure. Ten minutes from Schererville and Merrillville, no Skyway tolls.<\/p>\n<div class=\"hero__actions\"><a class=\"btn-primary\" href=\"\/?page_id=42\">Book Your Free Consultation<\/a><\/div>\n<\/div>\n<\/div>\n<\/section>\n<footer class=\"site-footer\">\n<div class=\"container\">\n<div class=\"footer-grid\">\n<div><a class=\"footer-logo\" href=\"\/\">Lakeshore Aesthetics<\/a><\/p>\n<p style=\"margin-top:1rem;font-size:0.9rem;\">Physician-directed medical aesthetics for Northwest Indiana. Natural results, honest pricing, zero pressure.<\/p>\n<p style=\"font-size:0.9rem;\">123 Main Street, Suite 200<br \/>Crown Point, IN 46307<br \/><a href=\"tel:+12195550184\">(219) 555-0184<\/a><\/p>\n<p class=\"footer-disclaimer\">Results vary by individual. All treatments are performed under physician direction following a personalized consultation. This website is for educational purposes and is not medical advice.<\/p>\n<\/div>\n<div>\n<h4>Treatments<\/h4>\n<ul>\n<li><a href=\"\/?page_id=31\">Botox &#038; Dysport<\/a><\/li>\n<li><a href=\"\/?page_id=32\">Dermal Fillers<\/a><\/li>\n<li><a href=\"\/?page_id=33\">Lip Filler<\/a><\/li>\n<li><a href=\"\/?page_id=34\">Laser Hair Removal<\/a><\/li>\n<li><a href=\"\/?page_id=35\">Microneedling<\/a><\/li>\n<li><a href=\"\/?page_id=36\">Chemical Peels<\/a><\/li>\n<li><a href=\"\/?page_id=37\">Body Contouring<\/a><\/li>\n<li><a href=\"\/?page_id=38\">HydraFacial<\/a><\/li>\n<\/ul>\n<\/div>\n<div>\n<h4>Areas We Serve<\/h4>\n<ul>\n<li><a href=\"\/\">Crown Point (Home)<\/a><\/li>\n<li><a href=\"\/?page_id=43\">Schererville<\/a><\/li>\n<li><a href=\"\/?page_id=44\">Munster<\/a><\/li>\n<li><a href=\"\/?page_id=45\">Valparaiso<\/a><\/li>\n<li><a href=\"\/?page_id=46\">Merrillville<\/a><\/li>\n<\/ul>\n<\/div>\n<div>\n<h4>Visit<\/h4>\n<ul>\n<li>Mon\u2013Fri \u00b7 9am\u20136pm<\/li>\n<li>Sat \u00b7 9am\u20132pm<\/li>\n<li><a href=\"\/?page_id=42\">Book a consultation<\/a><\/li>\n<li><a href=\"https:\/\/maps.google.com\/?q=123+Main+Street+Suite+200,+Crown+Point,+IN+46307\" target=\"_blank\" rel=\"noopener\">Get directions \u2192<\/a><\/li>\n<li><a href=\"\/?page_id=40\">Pricing<\/a><\/li>\n<li><a href=\"\/?page_id=41\">About us<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"footer-bottom\"><span>\u00a9 2026 Lakeshore Aesthetics. All rights reserved.<\/span><span>Crown Point \u00b7 Schererville \u00b7 Munster \u00b7 Valparaiso \u00b7 Merrillville<\/span><\/div>\n<\/div>\n<\/footer>\n<nav class=\"boom-bar\" aria-label=\"Quick actions\"><a class=\"boom-call\" href=\"tel:+12195550184\">\ud83d\udcde Call<\/a><a class=\"boom-text\" href=\"sms:+12195550184\">\ud83d\udcac Text<\/a><a class=\"boom-book\" href=\"\/?page_id=42\">Book Free Consult<\/a><\/nav>\n<p><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"MedicalBusiness\", \"name\": \"Lakeshore Aesthetics\", \"description\": \"Physician-directed medical spa serving Northwest Indiana \\u2014 injectables, laser treatments, skin rejuvenation and body contouring with natural-looking results.\", \"url\": \"https:\/\/fable.hirebetternerds.co\/\", \"telephone\": \"+1-219-555-0184\", \"address\": {\"@type\": \"PostalAddress\", \"streetAddress\": \"123 Main Street, Suite 200\", \"addressLocality\": \"Crown Point\", \"addressRegion\": \"IN\", \"postalCode\": \"46307\", \"addressCountry\": \"US\"}, \"areaServed\": [\"Crown Point\", \"Schererville\", \"Munster\", \"Valparaiso\", \"Merrillville\", \"Dyer\", \"St. John\", \"Highland\", \"Hammond\"], \"priceRange\": \"$$\"}<\/script><script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Will I look weird after Botox for men?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Not if it's dosed for your face. The frozen look comes from over-treating \\u2014 we under-treat on purpose and include a free two-week follow-up to add a few units if you want more. The worst realistic outcome of conservative dosing is that not enough happened, and that's correctable.\"}},{\"@type\":\"Question\",\"name\":\"Do men in Northwest Indiana actually get aesthetic treatments?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes \\u2014 roughly one in five Lakeshore Aesthetics clients is a man, and men are the fastest-growing segment of the practice. Common bookings are Botox, laser hair removal for back, chest and neck, body contouring, HydraFacial and microneedling for acne scars.\"}},{\"@type\":\"Question\",\"name\":\"How long does a men's appointment take?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Botox takes about 20 minutes door to door. A HydraFacial runs about 35 minutes, back laser sessions 30\\u201345 minutes, and body contouring 35\\u201360 minutes per applicator.\"}},{\"@type\":\"Question\",\"name\":\"What if I don't like the result?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Botox fades completely in three to four months, and conservative dosing keeps results subtle. For other treatments we start with the smallest sensible plan, and we screen honestly \\u2014 if a treatment is unlikely to work for you, we say so before you spend anything.\"}},{\"@type\":\"Question\",\"name\":\"Why do men need more Botox units than women?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Men's brow and forehead muscles are larger and stronger, so relaxing them takes more product \\u2014 typically 30\\u201350 units versus 20\\u201340 for women. At $12 per unit, a typical male treatment runs $360\\u2013$600.\"}}]}<\/script><script src=\"https:\/\/cdn.jsdelivr.net\/npm\/animejs@3.2.2\/lib\/anime.min.js\" defer><\/script><script>(function(){var t=document.querySelector('.nav-toggle'),m=document.querySelector('.mobile-nav');if(t&&m){t.addEventListener('click',function(){var o=m.classList.toggle('is-open');t.setAttribute('aria-expanded',o?'true':'false');});}})();<\/script><script>document.addEventListener(\"DOMContentLoaded\",function(){\/* Sonic Motion \u2014 Lakeshore Aesthetics. Mood: subtle. anime.js v3. *\/\n(function () {\n  'use strict';\n  if (window.matchMedia('(prefers-reduced-motion: reduce)').matches) return;\n  if (typeof anime === 'undefined') return;<\/p>\n<p>  \/* ---------- Scroll progress bar (scroll-telling position cue) ---------- *\/\n  var bar = document.createElement('div');\n  bar.className = 'sonic-progress';\n  document.body.appendChild(bar);\n  var ticking = false;\n  function paintProgress() {\n    var doc = document.documentElement;\n    var max = doc.scrollHeight - doc.clientHeight;\n    bar.style.transform = 'scaleX(' + (max > 0 ? doc.scrollTop \/ max : 0) + ')';\n    ticking = false;\n  }\n  window.addEventListener('scroll', function () {\n    if (!ticking) { requestAnimationFrame(paintProgress); ticking = true; }\n  }, { passive: true });\n  paintProgress();<\/p>\n<p>  \/* ---------- Hero entrance (load animation, subtle stagger) ---------- *\/\n  var hero = document.querySelector('.hero__content, .page-hero .container');\n  if (hero) {\n    var seq = hero.querySelectorAll('.eyebrow, h1, .lead, .hero__actions, .hero-note, .hero__proof, .breadcrumbs');\n    if (seq.length) {\n      anime.set(seq, { opacity: 0, translateY: 18 });\n      anime({\n        targets: seq,\n        opacity: [0, 1],\n        translateY: [18, 0],\n        duration: 850,\n        easing: 'easeOutQuad',\n        delay: anime.stagger(110, { start: 120 })\n      });\n    }\n  }<\/p>\n<p>  \/* ---------- Hero parallax (hero media only, transform-only) ---------- *\/\n  var media = document.querySelector('.hero .hero__media img, .page-hero .hero__media img');\n  if (media) {\n    var pTick = false;\n    window.addEventListener('scroll', function () {\n      if (pTick) return;\n      pTick = true;\n      requestAnimationFrame(function () {\n        var y = Math.min(window.scrollY * 0.08, 40);\n        media.style.transform = 'translateY(' + y + 'px) scale(1.06)';\n        pTick = false;\n      });\n    }, { passive: true });\n    media.style.willChange = 'transform';\n    media.style.transform = 'scale(1.06)';\n  }<\/p>\n<p>  \/* ---------- Counters (hero proof stats, once on first view) ---------- *\/\n  var counters = document.querySelectorAll('.hero__proof strong');\n  if (counters.length && 'IntersectionObserver' in window) {\n    var cio = new IntersectionObserver(function (entries) {\n      entries.forEach(function (e) {\n        if (!e.isIntersecting) return;\n        cio.unobserve(e.target);\n        var m = e.target.textContent.match(\/^(\\d+(?:\\.\\d+)?)(.*)$\/);\n        if (!m) return; \/\/ non-numeric stat (e.g. \"MD-led\") stays static\n        var end = parseFloat(m[1]), suffix = m[2], decimals = (m[1].indexOf('.') > -1) ? 1 : 0;\n        var obj = { v: 0 };\n        anime({\n          targets: obj,\n          v: end,\n          duration: 1100,\n          easing: 'easeOutExpo',\n          update: function () { e.target.textContent = obj.v.toFixed(decimals) + suffix; },\n          complete: function () { e.target.textContent = m[1] + suffix; }\n        });\n      });\n    }, { threshold: 0.6 });\n    counters.forEach(function (c) { cio.observe(c); });\n  }<\/p>\n<p>  \/* ---------- CTA hover (subtle lift, \u22641.02 scale) ---------- *\/\n  document.querySelectorAll('.btn-primary, .btn-ghost, .btn-light').forEach(function (btn) {\n    btn.addEventListener('mouseenter', function () {\n      anime.remove(btn);\n      anime({ targets: btn, scale: 1.02, duration: 220, easing: 'easeOutQuad' });\n    });\n    btn.addEventListener('mouseleave', function () {\n      anime.remove(btn);\n      anime({ targets: btn, scale: 1.0, duration: 260, easing: 'easeOutQuad' });\n    });\n  });<\/p>\n<p>  \/* ---------- Step number draw-in (process scroll-telling) ---------- *\/\n  var steps = document.querySelectorAll('.step');\n  if (steps.length && 'IntersectionObserver' in window) {\n    var sio = new IntersectionObserver(function (entries) {\n      entries.forEach(function (e) {\n        if (!e.isIntersecting) return;\n        sio.unobserve(e.target);\n        anime({ targets: e.target, translateX: [-14, 0], opacity: [0, 1], duration: 700, easing: 'easeOutQuad' });\n      });\n    }, { threshold: 0.3 });\n    steps.forEach(function (s, i) { s.style.opacity = '0'; sio.observe(s); });\n  }\n})();\n});<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brotox, laser hair removal &#038; body contouring for men in Northwest Indiana. Published pricing, private rooms, natural results. 1 in 5 of our clients is a man.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":30,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"slim_seo":{"description":"Brotox, laser hair removal & body contouring for men in Northwest Indiana. Published pricing, private rooms, natural results. 1 in 5 of our clients is a man.","title":"Men's Aesthetic Treatments in Northwest Indiana - Lakeshore Aesthetics"},"footnotes":""},"class_list":["post-39","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=\/wp\/v2\/pages\/39","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=39"}],"version-history":[{"count":2,"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=\/wp\/v2\/pages\/39\/revisions"}],"predecessor-version":[{"id":80,"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=\/wp\/v2\/pages\/39\/revisions\/80"}],"up":[{"embeddable":true,"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=\/wp\/v2\/pages\/30"}],"wp:attachment":[{"href":"https:\/\/fable.hirebetternerds.co\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=39"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}